There are many reasons why you might consider opening a golf simulator business – a love of golf, a desire to offer a place in your community for fun or even a wish to provide somewhere people can improve their game. But one of the most important reasons you may have as a business owner is to have a highly profitable business.
Luckily, an indoor golf simulator business is a great way to make money, especially if you offer a fun, well-rounded experience with fantastic customer service. The indoor golf simulator business is booming, and people are looking for an amazing indoor golf experience paired with incredible amenities.
The goal is to run an indoor golf simulator business that makes people want to come back again and again. How can you ensure plenty of repeat customers? Give them an incredible experience every time.
There are several steps you can take to ensure you’re offering the best possible experience while making sure you’re making a good profit off of your business. Here are some of the top considerations for reaping the benefits of a golf simulator business.
1. Provide a Top-notch Food and Beverage Service
Serving up delicious food and drinks are key to having a profitable indoor golf business for two reasons. First, it will get customers in the door, even if they aren’t interested in playing on a golf simulator. Second, and perhaps most importantly, it’s another stream of revenue.
It’s not hard to figure out some crowd-pleasing munchies and drinks. Offering an array of favorite bar snacks plus great happy hour deals will bring in all kinds of people, whether they’re there to play golf or not.
When people book time to play on your golf simulators, and end up ordering a pizza and a few beers, you’re making more money than if you didn’t offer food. Plus offering specials or deals on food with their playing time is a great way to incentivize customers to order food during their round.
Great food and drinks is an all around win-win for both you and your patrons.
2. Host Private Events at Your Golf Simulator Bar
Another great idea for alternative revenue streams at your golf simulator business? Hosting private golf parties. Set a rental fee price or set a food and beverage minimum and you can count on large parties who book your private space for parties to bring in a great deal of revenue.
It’s important to create different levels of packages built around a variety of sized groups to include rental fees, playing time and food and beverage orders. Then you can guarantee a great experience for people hosting parties at your venue and ensure you’re fairly paid.
Entire buyouts are also a way for you to give customers a fun, private experience and ensure you reap the benefits of having a fun business people want to experience.
3. Offer Golf Lessons
People who like to play indoor golf likely care about their performance and are always looking for ways to improve. Not everyone belongs to a country club or is able to afford pricey lessons with a club professional.
If you can bring in a qualified professional and charge for lessons on your golf simulator, you can provide a meaningful experience and service to your guests while expanding your revenue streams, even if it’s just during the slower times during the day.
Commercial golf simulators aren’t just for parties and gatherings with friends. Golfzon simulators in particular are fantastic for practicing golf and learning how to improve your game. Your in-house instructor can come in, help people with their golf swings, and use the real-time data and feedback from the simulators to help your guests improve.
Golf instructors love teaching on Golfzon indoor golf simulators. The auto-tee system, accurate feedback and ability to easily reset shots and keep the lesson moving is better than teaching in outdoor conditions.
Golf lessons are also a great way to get people into your business during off-peak hours, like during weekdays. Encourage patrons to drop in for a lesson on their lunch break and watch guests utilize your commercial indoor golf simulators for more than just weekend fun.
4. Hold Virtual Golf Tournaments
Everyone loves a little bit of competition – especially golfers. One of the best things about Golfzon commercial golf simulators is they offer a network play functionality for virtual golf tournaments. Golfzon hosts tournaments like GNAT, or Golfzon North American Tournaments, which allows people across North America to compete for prizes.
GNAT events take place on Golfzon’s beautiful and highly realistic virtual courses, which accurately represent many of the top courses all over the world. Give your customers the chance to play on 200 world-renowned golf courses like Pebble Beach and St Andrews, all from your golf simulator business. Getting to play these tournaments on the same golf courses as the professionals is a real draw for players.
Advertise upcoming tournaments on social media and on posters at your golf simulator bar to bring in a crowd. Whole teams of players will come in to participate, and you’ll have guests paying for time on the simulators as well as for food and drink.
5. Give Your Guests the Best Playing Experience
This one might not be immediately obvious, but when it comes down to it, your guests want to play on the best possible golf simulators in the business. If you’re competing for guests with other indoor golf businesses in town, set yourself apart by not only offering the things above, but also offering the best possible technology with Golfzon.
This technology includes the sharpest possible graphics, unbelievable virtual golf courses and an auto-tee system that saves everyone time. Plus with elements like the multi-surface mat and the moving swing plate that perfectly replicate real on-course conditions, customers will appreciate how the technology works to mimic the true golfing experience – even putting.
The unreal playing experience on a Golfzon simulator will make any other golf simulator pale in comparison, and once your guests have experienced the thrill and ease of Golfzon, they’ll never want to go back.
It takes hard work and great business acumen to operate a successful indoor golf simulator business. But with Golfzon’s groundbreaking technology as well as some thought-out perks and amenities for guests, you’re well on your way to making the profits of your dreams.